Deeksha Gollamudi (she/her)

To the Moon

Deeksha is the founder of To The Moon, a pro-bono, student-run consulting club that builds, trains, and matches teams of young women in high school and college with women-owned businesses to work on business development projects. She graduated with a major in Economics and a minor in Statistics and was a peer mentor with optiMize, supporting others on their optiMize journey.

To learn more about To the Moon, visit their website or check out their Instagram

I have always found interpreting the world around me through art to be my creative outlet and love connecting with others who share this same appreciation. Through admiring the work of my peers in the art community, I found myself wishing to be able to not only see their featured work but also hear the artists’ stories. I looked into whether these emerging artists had their stories or brands present online, but many of them did not. It is from here that I had a vision for frAIM, an organization that works to combat insufficient access to community-based career building resources and inadequate financial support for up-and-coming artists. 

Some of the ways in which optiMize has helped establish frAIM include providing us with the tools to learn how to work effectively with a project team, collaborate with peers, and communicate my project concept with others. Even after the Social Innovation Challenge, optiMize continues to provide resources and connections to help frAIM grow. One of our peer mentors was even able to help us establish a connection with the artist that originally inspired our work! 

I love the fact that optiMize embodies not only an inclusive community, but also a collaborative mindset. While I was initially intimidated by the prospect of working on this project, I quickly learned that support from optiMize was readily available every step of the way. I found strength in being involved in a community based on diversity and inclusivity; a community that allowed individuals to come together for social change and a welcoming atmosphere for new ideas.

The experiences provided through the challenge are invaluable in that they not only allow you to learn how to take your projects from idea to concrete reality, but also provide you with a unique opportunity to be a part of an inclusive and passionate community. By completing the challenge, I learned that one of the best resources I received was the chance to hear feedback from a wide range of perspectives. Make sure to not only collect the feedback you are given, but also fully utilize it as a tool to help your project grow.